If you are an affiliate or a Google AdSense publisher, you will appreciate how difficult it is to identify profitable niches. Firstly, once has to initially think of a niche. Once you have the idea, the next part is to see whether this is a lucrative market sector to channel your energies into. Researching trends and particularly keywords is a laborious task and if the niche is a particularly competitive one, it can take a lot of 'drilling down' until you find those golden nuggets. As time is money, would it not be ideal if there was a piece of software or a tool that helped you minimise your effort and even told you which keywords to target?
Thankfully, there is a keyword research tool which is no short of a miracle which is available on the market today. It's name? Micro Niche Finder.
So what's so special about yet another keyword tool? Well firstly, it extracts keyword data directly from the Google AdWords keyword tool. As a publisher you want to know exactly how much competition there is, no problem, the software can tell you this in the form of broad, exact and phrase match although it is generally best to keep it at exact match to make the research more accurate. In addition to this, data can be derived for country specific Google domains such as US, UK and many others globally. For example, it can tell you the number of searches per month the term generates as well as the trend graph.
If you are an affiliate marketer, an excellent facility is the OCI (commercial intent), this feature allows the tool to calculate how likely a visitor is going to buy a product using your chosen keyword. The higher the number (as a percentage), the greater the chance of the product converting. If you do find a gem of a keyword, Micro Niche Finder has an option where you simply select the keyword phrase and it will open up the clickbank marketplace to see what relevant products are available for you to sell.
Now if that wasn't powerful enough, the main characteristic which sets it apart from others out there and which is worth the value of the product many times over is it's 'Strength of Competition' (SOC) feature. So you've found a long-tail keyword phrase, it has great OCI, what about the SOC value? No problem, just select the keyword and run the option. To make your life easier it returns a value and will show up as Red (don't bother), amber (competitive but maybe possible with some serious work), and green (quite easy to rank for). It is an incredible bit of functionality as it incorporates a number of variables such as intitle, inurl as well as the PageRank values of the search results pages. It then works out whether you can rank high for the term. If it shows below 50 which is normally a green circle with a tick, excellent, you are well on your way to make potentially a lot of money. Save time, save hassle and look into this incredible too. All that is left now is to take action.
